You Matter was created by Mental Health influencer Demetrius Harmon to bring awareness to individuals struggling with their emotional wellbeing. Each item is created with love and is 100% cozy, so every hoodie feels like a hug.

Avid Apparel works closely with Demetrius to ensure colours & styles are on trend and that we are always providing the highest level of service and quality to his supporters.

How we helped
  • Design
  • Development
  • Website
  • Photography
  • Fulfillment
  • Marketing
  • PR
  • Customer Service